Kuno Hämisegger

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The German Swiss Press in a Nutshell

Whenever going places having a look at their written media – what used to be called press :) - gives a glimpse into their thinking, their way of perceiving and interpreting the world. Surely, it helps getting acquainted.

The Swiss press – it also - is undergoing deep changes. Digitization and industrialization being the key words. The strategies of the various media groups are rather different.

The challenge in one sentence: the earning power of ...

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